UX/UI - Product Design - Graphic Design
Social Venu
Sept 2022
Scope and Focus
As the sole UX/UI Designer over a two-year period, I led the transformation of our marketing landing page, client dashboard, and web/mobile app experiences. This included end-to-end UI design, API integration, and optimizing onboarding processes. Additionally, I refreshed the company's brand identity and marketing strategies.
Defined Objectives
Social Venu's website and dashboard (mobile/desktop) enhance the way nonprofits utilize and share customer videos. With an impactful incentive program and actionable insights, nonprofits can strategically feature content on their website, social media, and in marketing efforts. Over my two-year tenure, I managed 70+ projects, including aligning user flows with the CEO’s mission for non-tech-savvy clients and conducting QA testing on micro-interactions.
UX Research Methods
Enhanced User Engagement: Designed and launched customer feedback systems for APIs, boosting click-through rates by 150% on both landing websites and client dashboards.
Optimized Onboarding & Navigation: Revamped mobile onboarding processes and website flows, resulting in a 40% improvement in user retention and a 30% reduction in misdirected customer service queries.
Elevated Revenue & Retention: Spearheaded design and development of marketing pages and custom e-commerce features, leading to a 140% revenue increase and a 100% boost in user retention through targeted push notifications.
Most work Is Confidential - I have summarized 70+ projects into my favorite snapshots. Please visit https://www.socialvenu.com - As all of the work is still live.
High Fidelity Landing Pages
At SocialV, one of my primary responsibilities was to design the onboarding process for new clients. This involved creating an intuitive and streamlined experience for signing into the platform and setting up their accounts, ensuring a smooth start for users and enhancing overall engagement.
These images highlight the onboarding process I developed, which simplifies account setup and login for new users.
My goal was to create an intuitive and user-friendly experience that minimizes friction and enhances initial engagement with the platform.
My aim was to simplify user flows to ensure a seamless onboarding experience for non-tech-savvy users. By making the process intuitive and straightforward, I enabled easier account setup and faster engagement for all users.
High Fidelity Dashboard Designs
At SocialV, I led the redesign of the company’s dashboard platform, tailored for stakeholders and power users. My work encompassed everything from micro-interactions to complete feature builds. Using Figma for design and Jira for project management, I crafted a comprehensive and user-centric platform.
High Fidelity Landing Page Designs
At SocialV, I spearheaded the redesign of the company's landing page to attract and engage new users, potential clients, stakeholders, and investors. My approach focused on delivering a modern, compelling representation of the brand’s mission to capture and retain visitor attention.
High Fidelity Mobile Web App Designs
At SocialV, I led the redesign of our web application, enhancing the user experience for clients. The new streamlined flow allows users to easily sign in, upload videos, verify their identity, and share content—all within a single, cohesive interface.
I invite you to reach out if you'd like to explore the 60+ Figma files I developed for SocialV over two years. This portfolio includes responsive landing pages, client dashboards, and API integration designs, all tailored to highlight my skills for the positions I’m pursuing. Thank you for your interest!
